I wasn’t really interested in retail as I thought the footfall in our part of town wouldn’t support it, but over the years numerous people knocking on the door asking to buy our garden pots wore my resistance down. So, I converted a storage area into a shop in 1993.
At this point I should mention Dennis Kilgallon, who worked with me for most of the nineties. Dennis’s reliable presence and skills really helped to develop the business and equally importantly he is married to Brenda, who remarked that as we were making pots in a shed, the shop should really be called THE POTTINGSHED! Thank you, Brenda.
And then along came the internet!
Being a bit of an early adopter I liked the idea of having a website, but was unconvinced that people would buy large potentially fragile pots online. The first site was designed to point potential purchasers to our then extensive network of garden centre outlets, but after a while so many people phoned up asking to buy direct that I decide to sell online.
Since that point, sales of my terracotta pots from the online shop have grown so much that I have moved almost entirely away from trade sales. I am now confident that I can safely and promptly deliver strawberry pots, rhubarb forcers, terracotta wall pots or flower pots to a fast growing online market.
It might also be worth mentioning that I love my garden. I have spent just as many years enjoying this other side of my creative passion. I like to think that my love of plants combines with my love of potting to the benefit of both.